Etsy Product Image Requirements
Etsy has explicit image rules. Following them is non-negotiable for the main image; bonus slots are where you sell.
Main image rules
Usually: pure white background, product fills 85%+ of frame, no logos, watermarks, or text overlays.
Additional images
Lifestyle, detail, and scale shots help buyers imagine the product. 5-9 additional slots is typical.
Tech specs
Minimum 1000x1000 pixels for zoom. JPEG with sRGB color profile. Under 10 MB.
Avoid common rejections
Watermarks, lifestyle as main image, blurry shots, illustrations instead of photos.
Frequently asked questions
Can I use stock photos?
Only if you own the rights and Etsy's rules allow.
Do I need a studio?
No — a window, white sheet, and phone is enough.
Related guides
How to Open an Etsy Shop
A practical walkthrough of opening, configuring, and listing on a new Etsy shop, plus the policies you must comply with as a maker.
How to Become a Seller on Etsy
Your first steps to selling on Etsy — eligibility, account types, and what to prepare.
Etsy Seller Account Creation
Create a Etsy seller account from scratch — documents required, verification steps, and common rejections.
How to List a Product on Etsy
Create your first Etsy listing — title, images, description, and category — without rookie mistakes.